Sports, entertainment and event planning companies invest great efforts and large amounts of money into organizing events that are aimed to bring awareness, sell products, educate the audience or just entertain the crowd. However, using current methods such as scanning a barcode on a wristband, or a ticket at the door, leaves a huge opportunity untapped.
Once the attendee, visitor, or fan leaves the door and is accounted for, he (or she) is “lost” to the organizer. There is no way to find out where this visitor went, what he did, what he was interested in, what he purchased and no option to view, summarize and act on this data. This is where RFID4U’s Event Management System comes in.